John Madden Duo CD Football

Is it possible to turn a granular, technical quarterback sim into a more chilled-out business sim?

EA's sports games have already had in-game sponsorships and brand deals. With EA Advertising, expect even more.

College Football's junior year is already quick off the block.

The gridiron calls once again.

Ask players what their favorite mode is in EA's revitalized College Football series, and most will tell you it's Dynasty or Road To Glory, which give players control of an entire school football program or a created player, respectively. Unlike Ultimate Team, EA's long-standing pay-to-win mode seen in all of its sports games, these modes have largely been untouched by microtransactions. But College Football 27 has crossed a line, according to many players who have voiced their frustrations online. Dynasty and Road To Glory now each allow you to pay to instantly improve your coach or athlete, r